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Keep your friends close and your enemies closer
Keep your friends close and your enemies closer






I feel it is best summed up by Andrew Brown who notes that we are not Facebook’s customers, we are their product. The root of the problem is their cavalier attitude to privacy – they are constantly changing privacy functionality, with the default to allow public access and users needing to explicitly change settings to retain privacy. They are approaching 500 million registered users, but recent behaviour suggests that the backlash has well and truly begun. There’s a lot of truth in that, but I would suggest that everyone hates too much success and the inevitable arrogance it brings – we Brits just have a much lower tolerance level. It’s often said that the British hate success. The internet seems divided on whether this is a quote from Chinese military strategist Sun-Tzu in 400BC, or Michael Corleone in The Godfather II in 1974, but anyway, the importance of this is becoming more and more apparent in the context of the growing Facebook backlash. Keep your friends close, keep your enemies closer

Keep your friends close and your enemies closer professional#

If your don’t provide a place for your customers to express their opinion, the internet provides many, many other places which they will do it anyway, probably far less constructively.īut that quote is perhaps not suitable as the title for a professional blog, so another that applies equally is: It’s probably better to have him inside the tent pissing out, than outside the tent pissing in

keep your friends close and your enemies closer

One of my favourite quotes to describe the objectives of Social CRM comes from Lyndon Johnson, who famously said of J Edgar Hoover






Keep your friends close and your enemies closer